The Return On A Share; Quantifying the Monetary Value of Social Sharing

The Return On A Share; Quantifying the Monetary Value of Social Sharing

Return on a share report

 

This breakthrough study calculates the dollar value and influence that sharing has on consumers’ purchase decisions.  Remarkably, online sharing is nearly equivalent to in-person recommendations.

2 Comments so far:

  1. HellO Aileen. I tried clicking through all the links I could but was not able to access the article on Quantifying social sharing. Can you email it to me please? Thanks.
    best
    George

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